{"id":70212,"date":"2020-01-05T15:45:29","date_gmt":"2020-01-05T15:45:29","guid":{"rendered":"https:\/\/coforge.site\/cigniti_new\/?post_type=product&p=70212"},"modified":"2024-10-18T13:18:23","modified_gmt":"2024-10-18T13:18:23","slug":"implementing-qa-hospitality-sector-with-edmund-tan","status":"publish","type":"product","link":"https:\/\/coforge.site\/cigniti_new\/resource\/podcasts\/implementing-qa-hospitality-sector-with-edmund-tan\/","title":{"rendered":"3 Keys to Implementing QA in the Hospitality Sector with Edmund Tan"},"content":{"rendered":"

Preview:\u00a0<\/span><\/b>When you establish<\/span>\u00a0a good quality engineering practice you are building a practice that builds<\/span>\u00a0to<\/span>\u00a0two or three things that all customers want, which are accuracy, reliability, and security.\u00a0<\/span>\u00a0<\/span><\/p>\n

You are listening to QA talks, a podcast for quality assurance executives for implementing digital transformation in their organizations. In this show, we focus on the unique pitfalls inherent in quality assurance and quality engineering and how these executives are navigating them to position their organization for the future. Let us get into the show.<\/span><\/i>\u00a0<\/span><\/p>\n

Ralph:\u00a0<\/span><\/b>Welcome to another episode of QA talks<\/span>,<\/span>\u00a0dedicated to emerging technology and innovation. I am<\/span>\u00a0your host<\/span>\u00a0Ralph M<\/span>i<\/span>randa. Today we are joined by Ed T<\/span>a<\/span>n, Director, of Quality<\/span>\u00a0Assurance<\/span> and Support and by my co-host, Cigniti<\/span>, President of Cigniti<\/span>\u00a0&\u00a0<\/span>Head\u00a0<\/span>of the North\u00a0<\/span>America\u00a0<\/span>East\u00a0<\/span>Business Unit. Welcome Gentlemen, how are you?<\/span>\u00a0<\/span><\/p>\n

Ed:<\/span><\/b>\u00a0<\/span>We are doing well<\/span>,<\/span>\u00a0Ralph.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b>\u00a0<\/span>Good, Good<\/span>.<\/span> are you doing well today?\u00a0<\/span>\u00a0<\/span><\/p>\n

Cigniti Speaker<\/span><\/b>:<\/span><\/b>\u00a0<\/span>I am doing well Ralph.\u00a0<\/span>Thanks for asking<\/span>.<\/span>\u00a0<\/span><\/p>\n

Ralph:\u00a0<\/span><\/b>Excellent. Today we are going to be discussing<\/span>,\u00a0<\/span>of course<\/span>,<\/span>\u00a0quality assurance in technology<\/span>,<\/span>\u00a0but in the hospitality sector. So, I am going to start with Ed. Ed with an increased focus on customer satisfaction, how does the technology landscape dovetail within the hospitality domain<\/span>?\u00a0<\/span>What type of trends do you predict?\u00a0<\/span>\u00a0<\/span><\/p>\n

Ed:<\/span><\/b>\u00a0<\/span>Ok, thanks for asking Ralph. Here are several different trends that are\u00a0<\/span>emerging,<\/span>\u00a0and our company is quite focused on<\/span>\u00a0actually<\/span>.\u00a0<\/span>First one that I\u2019ll<\/span>\u00a0talk about i<\/span>s really<\/span>\u00a0around on-board connectivity<\/span>.\u00a0<\/span>Especially\u00a0<\/span>around the airline industry where you\u00a0<\/span>definitely\u00a0<\/span>see a lot\u00a0<\/span>more\u00a0<\/span>of airline<\/span>s\u00a0<\/span>invest<\/span>ing<\/span>\u00a0in on-board connectivity<\/span>\u00a0on planes which kind of<\/span>\u00a0open the world in terms of retail and commercial opportunities.\u00a0<\/span>\u00a0<\/span><\/p>\n

The other big item that\u00a0<\/span>we are currently focused on are<\/span>\u00a0the internet<\/span>\u00a0of things<\/span>\u00a0<\/span>(<\/span>IoT<\/span>) –<\/span>\u00a0devices that sort of record<\/span>\u00a0and<\/span>\u00a0<\/span>for<\/span>\u00a0us<\/span>,<\/span>\u00a0it<\/span>\u00a0applies in allowing<\/span>\u00a0devices to interconnect with each other within the different units that we support<\/span>, t<\/span>hat transitions and transfers the data across folks who can make decisions based on<\/span>\u00a0that<\/span>\u00a0data.\u00a0<\/span>\u00a0<\/span><\/p>\n

The other big thing is\u00a0<\/span>big<\/span>\u00a0data<\/span>\u00a0<\/span>of course<\/span>, which<\/span>\u00a0is not<\/span>\u00a0really<\/span>\u00a0a new trend but<\/span>\u00a0kind of an ongoing trend. But really\u00a0<\/span>taking it to the next level\u00a0<\/span>from a<\/span>\u00a0predictive analysis\u00a0<\/span>stand<\/span>\u00a0point<\/span>,<\/span>\u00a0allowing us to better plan and execute as to how do we service our customers.\u00a0<\/span>\u00a0<\/span><\/p>\n

Finally,\u00a0<\/span>we\u00a0<\/span>are combining virtual\u00a0<\/span>or\u00a0<\/span>augmented reality<\/span>.<\/span>\u00a0<\/span>It<\/span>\u00a0is definitely something we are looking a<\/span>t and it is very much a new world for us which\u00a0<\/span>allow<\/span>s<\/span>\u00a0our customers to either experience<\/span>\u00a0a<\/span>\u00a0specific service or offering before they approach it or relay some critical information through them<\/span>\u00a0to be able to meet the goal<\/span>\u00a0is allowing the customer in getting better and more satisfying experience\u00a0<\/span>utilizing<\/span>\u00a0our services.<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b>\u00a0<\/span>Kind of\u00a0<\/span>spring boarding<\/span> that answer, <\/span>Cigniti has worked\u00a0<\/span>with<\/span>\u00a0many clients in the hospitality sector. What are<\/span>,<\/span>\u00a0in your opinion<\/span>,<\/span>\u00a0three of the key best practices<\/span>\u00a0that<\/span>\u00a0you would like to highlight\u00a0<\/span>for<\/span>\u00a0implementing this technology across\u00a0<\/span>these\u00a0<\/span>enterprises<\/span>?<\/span>\u00a0<\/span><\/p>\n

Cigniti Speaker:<\/span><\/b>\u00a0<\/span>So, Cigniti as a company that works for the hospitality domain and have a significant number of clients. When I say hospitality, I am broadly talking about cruise lines, airlines, and food and beverages, theme park, and any other mode of transportation.\u00a0<\/span>\u00a0<\/span><\/p>\n

One thing that we see especially in this industry domain\u00a0<\/span>is\u00a0<\/span>that a lot of these applications that are built are a lot more consumer<\/span>–<\/span>facing because the businesses are typically B2C. Of course, there is some B2B component as\u00a0<\/span>well,<\/span>\u00a0but\u00a0<\/span>they tend to be<\/span>\u00a0mainly B2C, so\u00a0<\/span>there is\u00a0<\/span>a lot more consumer orientation and hence there is a need for approaching especially from the quality assurance and testing standpoint<\/span>\u00a0from an end<\/span>–<\/span>user point of view<\/span>.<\/span>\u00a0<\/span><\/p>\n

Some of the best practices that we have followed when\u00a0<\/span>approaching the solving of<\/span>\u00a0the challenges related to quality management<\/span>\u00a0and testing are:<\/span>\u00a0<\/span><\/p>\n

When we put together a test team and make sure there is enough domain expertise first within the team<\/span>\u00a0\u2013\u00a0<\/span>people that not only understand technology, tools, and testing as a Subject Matter Expert<\/span>ise<\/span>\u00a0but\u00a0<\/span>also\u00a0<\/span>have huge experiences that have brought specific domain expertise related to that particular industry. That really helped us a lot<\/span>.<\/span>\u00a0<\/span><\/p>\n

O<\/span>ne\u00a0<\/span>more thing is that since a lot of these applications are more like self-serving and<\/span>\u00a0also<\/span>\u00a0consumer oriented, so it is important for the\u00a0<\/span>teams<\/span>\u00a0to think\u00a0<\/span>like a user\u00a0<\/span>and act like a user when\u00a0<\/span>actually\u00a0<\/span>approaching the overall test strategy. So, having the mindset of an end-user\u00a0<\/span>when\u00a0<\/span>approaching the overall test<\/span>ing<\/span>\u00a0is critical<\/span>\u00a0as well<\/span>. Since a lot of these applications that are being developed are developed in conjunction with business very closely, we see that there is a lot of benefits in testing it early and testing it often\u00a0<\/span>early\u00a0<\/span>in the lifecycle helps a lot<\/span>,<\/span>\u00a0to avoid scope\u00a0<\/span>creep<\/span>\u00a0and things that are happening in terms of the end quality of the product later on.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b>\u00a0<\/span>Okay, Ed let\u2019s go back to you. You did a good job in explaining in your first answer regarding things that go\u00a0<\/span>on\u00a0<\/span>in the hospitality industry and some of the important factors that are related to it. I would imagine in that sector they need some serious predictive intelligence to run their business and\u00a0<\/span>that could be\u00a0<\/span>facilitate<\/span>d<\/span>\u00a0it in a number of ways by artificial intelligence<\/span>–<\/span>enabled tools, algorithmic decision<\/span>–<\/span>making mechanism<\/span>, or even in-person services<\/span>. So,\u00a0<\/span>how do you think the quality engineering efforts can enable things in bringing a more strategic and result<\/span>s<\/span>–<\/span>oriented approach to function seamlessly.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ed:<\/span><\/b>\u00a0<\/span>I think a lot of that answer kind of brings up the approach in the previous question around basically the quality engineering group\u00a0<\/span>providing that sort of<\/span>\u00a0an early\u00a0<\/span>& often\u00a0<\/span>feedback loop and\u00a0<\/span>basically\u00a0<\/span>puts<\/span>\u00a0itself<\/span>\u00a0into the mindset of the end-user. I think by establishing a good quality\u00a0<\/span>engineering\u00a0<\/span>practice\u00a0<\/span>that builds to\u00a0<\/span>two or three things that all customers\u00a0<\/span>want which is<\/span>\u00a0accuracy, reliability<\/span>,<\/span>\u00a0and security<\/span>, and we build that into the process when they go about testing for a product or application related to technology<\/span>. Since these technologies are<\/span>\u00a0fairly<\/span>\u00a0new to the market and industry, obviously<\/span>\u00a0concerns around security, reliability<\/span>,<\/span>\u00a0and<\/span>\u00a0accuracy<\/span>\u00a0of data\u00a0<\/span>are<\/span>\u00a0fundamental concern<\/span>s<\/span>.<\/span>\u00a0<\/span><\/p>\n

So, the QA<\/span>\u00a0or QE<\/span>\u00a0team builds that foundation through the testing process and allows a lot of businesses to basically create the standards of quality<\/span>, the service levels they predict<\/span>.\u00a0<\/span>QE seeks to<\/span>\u00a0measure and repeat these tests, a lot of quantitative\u00a0<\/span>as well as the<\/span>\u00a0qualitative analysis of the process that is part of this technology.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b>\u00a0<\/span>Ok, so\u00a0<\/span>how important is domain knowledge for the quality assurance professionals\u00a0<\/span>to be able to work effectively in the hospitality industry?<\/span>\u00a0<\/span><\/p>\n

Ed:<\/span><\/b>\u00a0<\/span>I think there are two ways to look at it. Having a<\/span>\u00a0good<\/span>\u00a0fundamental understanding of the hospitality industry can be seen as critical for success in that organization. The only caveat is that especially when\u00a0<\/span>you<\/span>\u00a0talk about new technologies<\/span>,<\/span>\u00a0which<\/span>\u00a0you<\/span>\u00a0end up seeing in the market places\u00a0<\/span>is the folks who<\/span>\u00a0have that sort of domain knowledge and an old school mindset\u00a0<\/span>about<\/span>\u00a0how the business should operate<\/span>\u00a0a<\/span>nd\u00a0<\/span>maybe<\/span>\u00a0don\u2019t have that level of flexibility<\/span>.<\/span>\u00a0I think sometimes having a\u00a0<\/span>new\u00a0<\/span>fresh set of eyes that have experience\u00a0<\/span>with<\/span>\u00a0the industry but then are willing to\u00a0<\/span>sort of open<\/span>\u00a0to new technolog<\/span>ies<\/span>\u00a0might actually create a more conducive\u00a0<\/span>environment<\/span>\u00a0to succe<\/span>ss<\/span>. I think fundamentally w<\/span>hen you ar<\/span>e try<\/span>ing<\/span>\u00a0to build a team\u00a0<\/span>that tests you want a combination of folks who have<\/span>\u00a0a good working knowledge of the domain network industry where you are working and can also have some fresh eyes to bring in a new perspective<\/span>\u00a0to things<\/span>\u00a0that you didn\u2019t see before<\/span>.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph:\u00a0<\/span><\/b>Got you, that\u2019s important.<\/span> Y<\/span>ou guys have been involved in this as we talked about in our previous answers. Give me two or three tangible benefits that organizations in the hospitality sector have been able to\u00a0<\/span>see<\/span>\u00a0<\/span>by<\/span>\u00a0partnering with you guys in the QA transformation journey.\u00a0<\/span>\u00a0<\/span><\/p>\n

Cigniti Speaker:<\/span><\/b>\u00a0<\/span>I would say the companies that worked with us tend to see benefits<\/span>\u00a0\u2013\u00a0<\/span>\u00a0<\/span><\/p>\n

One<\/span>\u00a0in terms of innovation that we\u00a0<\/span>could<\/span>\u00a0bring within the testing function.<\/span>\u00a0<\/span>When I say innovation<\/span>,<\/span>\u00a0we are talking about in the context of trying out new different methods, tools, and improving the overall product<\/span>ivity of the team<\/span>. Th<\/span>at\u2019s the one constant<\/span>\u00a0feedback that we get from our clients is that there is definitely a new way of looking at things.\u00a0<\/span>\u00a0<\/span><\/p>\n

And one more thing that we tend to do is that obviously as a company that we focus on reducing the overall testing cost and that<\/span>\u2019<\/span>s a given<\/span>.\u00a0<\/span>We\u00a0<\/span>do that very well not only by our global delivery model but also<\/span>\u00a0by<\/span>\u00a0optimizing cost in terms of test tools<\/span>,<\/span>\u00a0environment management<\/span>,<\/span>\u00a0and then driving a lot of test automation in the context of the overall testing.\u00a0<\/span>\u00a0<\/span><\/p>\n

W<\/span>hile we want to do some improvements at the posit level<\/span>,<\/span>\u00a0we also tend to be a lot more holistic in our approach in terms of improving the overall testing function. Typically<\/span>,<\/span>\u00a0the organization that we work with will end up having a highly mature testing function in one year and eighteen months of working with us.\u00a0<\/span>Those are some of<\/span>\u00a0the tangible benefits that I can think of.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph<\/span><\/b>:\u00a0<\/span><\/b>Ok, alright, excellent.<\/span>\u00a0<\/span>Ed, I\u00a0<\/span>mentioned<\/span>\u00a0QA transformation journey and obviously you have been heavily involved in that. So, talk to us a little<\/span>\u00a0bit<\/span>\u00a0<\/span>maybe\u00a0<\/span>about some of the\u00a0<\/span>challenges that the hospitality sector face during that transformation<\/span>. How they address them and what are some of the results post transformation<\/span>?<\/span>\u00a0<\/span><\/p>\n

Ed<\/span><\/b>:<\/span><\/b>\u00a0<\/span><\/b>Ok<\/span>.<\/span>\u00a0<\/span>In\u00a0<\/span>terms of the state of things prior to the transformation process I think a lot of the challenges we have as an organization were\u00a0<\/span>that basically as a company that had built up through\u00a0<\/span>acquisition<\/span>s, we<\/span>\u00a0ha<\/span>d<\/span>\u00a0many different silos<\/span>.<\/span>\u00a0<\/span>We\u00a0<\/span>support basically\u00a0<\/span>over\u00a0<\/span>10 different\u00a0<\/span>product lines and\/or\u00a0<\/span>applications that are used internally, commercially<\/span>,<\/span>\u00a0or in the retail space. And\u00a0<\/span>so,<\/span>\u00a0one of<\/span>\u00a0<\/span>the challenges we\u00a0<\/span>had<\/span>\u00a0fundamentally\u00a0<\/span>was<\/span>\u00a0that the team<\/span>s were working\u00a0<\/span>in silos and\u00a0<\/span>especially\u00a0<\/span>for a company that was seeking to integrate\u00a0<\/span>those\u00a0<\/span>different produc<\/span>t groups<\/span>\u00a0into a sort of a unified solution<\/span>\u00a0for our customer base<\/span>.<\/span>\u00a0<\/span>Th<\/span>at<\/span>\u00a0siloed sort of mindset, the mentality of many of these teams were a hindrance to that.\u00a0<\/span>\u00a0<\/span><\/p>\n

As a result of having those silos, the teams were also creating processes that were very much customized to their particular product and only their products\u00a0<\/span>so they\u00a0<\/span>could<\/span>n\u2019t<\/span>\u00a0it be standardized the prospect of the organization.\u00a0<\/span>\u00a0<\/span><\/p>\n

So, when you get these two things, you lack\u00a0<\/span>a<\/span>\u00a0cross-functionality<\/span>\u00a0of\u00a0<\/span>you\u00a0<\/span>teams<\/span>, which means\u00a0<\/span>you have<\/span>\u00a0all your eggs in one basket where each basket ended up having\u00a0<\/span>a lack of\u00a0<\/span>standardized reporting to be able to\u00a0<\/span>be compared<\/span>\u00a0to<\/span>\u00a0<\/span>what<\/span>\u00a0the level of quality\u00a0<\/span>is\u00a0<\/span>across the organization.\u00a0<\/span>\u00a0<\/span><\/p>\n

Now, when we brought in our QA partner, the QA transformation with the challenges that we had during the transformation as we can imagine<\/span>\u00a0are that you have the siloed teams that are non cross functional and you try to build a team that is<\/span>\u00a0cross functional<\/span>\u00a0and non-siloed<\/span>.\u00a0<\/span>Alongside, you have the challenges of folks believing that they were training\u00a0<\/span>their<\/span>\u00a0placements, a fundamental problem. So, while that isn\u2019t always the case, it<\/span>\u2019s obviously<\/span>\u00a0human nature to believe that\u00a0<\/span>so<\/span>\u00a0you had a lot of resistance to sharing\u00a0<\/span>of<\/span>\u00a0information<\/span>, sharing of<\/span>\u00a0access to different\u00a0<\/span>things<\/span>.<\/span>\u00a0<\/span><\/p>\n

Communication is another thing that\u00a0<\/span>during transformation\u00a0<\/span>becomes ultra<\/span>–<\/span>critical<\/span>\u00a0that all teams are sort of transparent. And when you are used to<\/span>\u00a0working\u00a0<\/span>in<\/span>\u00a0a silo, you are used to\u00a0<\/span>everyone\u00a0<\/span>having a boundary\u00a0<\/span>up<\/span>\u00a0where nobody outside the family comes in without everyone knowing already.\u00a0<\/span>\u00a0<\/span><\/p>\n

Third is around ownership – w<\/span>hen those migrations and transitions happen and who takes ownership<\/span>.<\/span>\u00a0I think those are some of the fundamental organizational challenges<\/span>\u00a0that<\/span>\u00a0you always get\u00a0<\/span>when you do a<\/span>\u00a0transformation<\/span>, and these are the ones that we experienced<\/span>\u00a0<\/span><\/p>\n

To answer your last part of the question, which was how did you address them. Obviously, having a QA partner that i<\/span>s<\/span>\u00a0experienced in this sort of transformations is key<\/span>.<\/span>\u00a0<\/span>They use<\/span>\u00a0different tools, different communication methods,\u00a0<\/span>ensuring<\/span>\u00a0this transition\u00a0<\/span>went as smoothly as<\/span>\u00a0possible. I think\u00a0<\/span>on<\/span>\u00a0the management layer, just having that open conversation\u00a0<\/span>and<\/span>\u00a0that\u00a0<\/span>open communication<\/span>\u00a0channel around the concerns w<\/span>h<\/span>ere<\/span>\u00a0as<\/span>\u00a0the customer or client had the ability to\u00a0<\/span>openly\u00a0<\/span>communicate\u00a0<\/span>any<\/span>\u00a0concerns<\/span>\u00a0or issues<\/span>\u00a0<\/span>that\u00a0<\/span>we had and were dealt with immediately.\u00a0<\/span>\u00a0<\/span><\/p>\n

It was around quality\u00a0<\/span>of\u00a0<\/span>resources at the end of the day. Good folks who know their stuff, who had the experience, who understand what we are trying to do<\/span>,<\/span>\u00a0and understand\u00a0<\/span>the overall goal<\/span>\u00a0make things easier rather than micro manage\u00a0<\/span>a<\/span>\u00a0situation<\/span>\u00a0\u2013 w<\/span>here folks are very\u00a0<\/span>much self starters, they know what they are doing, they know how to report issues, they know how to ask when a issue occurs, they don\u2019t wait on things.<\/span>\u00a0<\/span><\/p>\n

Ralph:\u00a0<\/span><\/b>That is interesting that you brought that up as some of the challenges you just pointed out in the transformation are across all industries. You know knowledge is power and any\u00a0<\/span>time<\/span>\u00a0<\/span>there is change<\/span>, people try to protect their knowledge. This is because they feel like getting some inherent power so that is very interesting to see in this industry as well.\u00a0<\/span>You also\u00a0<\/span>talked about QA vendors\u00a0<\/span>or QA<\/span>\u00a0partners.\u00a0<\/span>So,<\/span>\u00a0<\/span>what are the key things that you look to when you select a QA vendor?\u00a0<\/span>\u00a0<\/span><\/p>\n

Ed:\u00a0<\/span><\/b>First of all, obviously is the capability. It is an analysis of what\u00a0<\/span>that<\/span>\u00a0organization bring<\/span>s<\/span>\u00a0and the QA partner we have now is first of all their entire business is focused on QA because that is the bread and butter of their business.<\/span>\u00a0<\/span>That is a lot of time, energy<\/span>,<\/span>\u00a0and money into making sure their folks are top notch. They are retaining top notch folks and they are providing them with the tools and platforms they need to succeed in their engagement<\/span>s<\/span>.\u00a0<\/span>Number one is that<\/span>\u00a0<\/span><\/p>\n

Number two is we were looking for a vendor\/partner that really<\/span>\u00a0did carry that partnership mindset. That they saw this as a benefit to their business. I don\u2019t like to treat it as a typical vendor<\/span>–<\/span>partner relationship<\/span>\u00a0\u2013 just me<\/span>\u00a0asking<\/span>\/<\/span>demanding things\u00a0<\/span>and then<\/span>\u00a0expecting them. It really is the sharing of information and knowledge, sharing of overall insights. The new partner comes with a new approach<\/span>\u00a0to the<\/span>\u00a0inherent constraints and challenges that my organization have and how we collectively plan around those constraints in order to still achieve success\u00a0<\/span>because<\/span>\u00a0no two environments are\u00a0<\/span>ever\u00a0<\/span>the same.\u00a0<\/span>\u00a0<\/span><\/p>\n

Number three is around the\u00a0<\/span>centers<\/span>\u00a0of excellences in the area that we specifically needed around test automation, performance testing, security testing, and functional testing.<\/span>\u00a0They had centers of excellence around those areas and<\/span>\u00a0have substantial areas of experience in the industry<\/span>\u00a0that my company reside in.\u00a0<\/span>So, it is a combination of all those factors.\u00a0<\/span>\u00a0<\/span><\/p>\n

And then of course,\u00a0<\/span>four is obviously it\u2019s got to b<\/span>e cost efficient<\/span>.<\/span>\u00a0<\/span>Our\u00a0<\/span>current QA partner has been willing to work with us on that degree in terms of making sure we get the appropriate coverage while also remaining cost efficient as possible.\u00a0<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b> I am going to give you the last word today and kind of let you wrap it up with some insights as to how Cigniti works into this field and some of the key things they are doing in investments to make this move forward\u00a0<\/span>effectively.<\/span>\u00a0<\/span><\/p>\n

Cigniti Speaker:<\/span><\/b>\u00a0Absolutely, so one of the things since the creation of the company, Cigniti as an organization, we really wanted to create a differentiation for us by building some solid IP that is bundled\u00a0<\/span>along with<\/span>\u00a0our services. That is something we had been very conscious about doing it and we\u00a0<\/span>were<\/span>\u00a0also able to do it very successfully.\u00a0<\/span>As the<\/span>\u00a0largest independent software testing company in North America, we work with\u00a0<\/span>several\u00a0<\/span>hundreds of clients on a day to day basis and we do see many problems in terms of software testing and quality, and not all the time, that there is a solution that is available in the market place, be it commercial or open<\/span>–<\/span>source, to some of the challenges.<\/span>\u00a0<\/span><\/p>\n

That is how we created our own testing IP. This testing IP basically helps organizations to implement software testing and quality engineering into DevOps.\u00a0<\/span>The IP also focuses on improving the overall maturity of the test automation practices and test automation scripts that are being built and it also focuses on improving the overall end-user experience.\u00a0<\/span>\u00a0<\/span><\/p>\n

It does have element related to implementing the best test engineering methodologies, be it in terms of test case generation, execution, and aspects like that. So, those are the areas where Cigniti has built a significant amount of IP.<\/span>\u00a0<\/span><\/p>\n

Ralph:<\/span><\/b>\u00a0Gentlemen, thank you for participating today. Thank you for<\/span>\u00a0a<\/span>\u00a0very spirited discussion<\/span>. It was\u00a0<\/span>very\u00a0<\/span>informative,<\/span>\u00a0and I appreciate both\u00a0<\/span>of\u00a0<\/span>your time<\/span>s<\/span>. Thank you.<\/span>\u00a0<\/span><\/p>\n

Cigniti Speaker and Chris: <\/span><\/b>Thank you, Ralph.<\/span>\u00a0<\/span><\/p>\n

Ralph:\u00a0<\/span><\/b>Again<\/span>,<\/span>\u00a0<\/span>t<\/span>oday we\u00a0<\/span>were<\/span>\u00a0joined by Ed Tan, Director of Quality<\/span>\u00a0Assurance<\/span>\u00a0and Support<\/span>,\u00a0<\/span>and\u00a0<\/span>of course by<\/span> my co-host, Cigniti.<\/span>\u00a0This has been QATalks. Remember to subscribe to QATalks in your favorite podcast platform. Thank you for joining, until next time.<\/span>\u00a0<\/span><\/p>\n

Quality assurance is vital to the success of an\u00a0<\/span><\/i>organization\u2019s digital transformation. Lack of control can quickly derail a company\u2019s technological presence<\/span><\/i>,<\/span><\/i>\u00a0costing thousands. At Cigniti, our resolution is to build a better world with better quality software. Renowned for the global quality\u00a0<\/span><\/i>thought\u00a0<\/span><\/i>leadership in the industry, we draw expertise from over a decade of test engineering experience across verticals. To learn how we do it, visit\u00a0<\/span><\/i>cigniti<\/span><\/i>.com.\u00a0<\/span><\/i>\u00a0<\/span><\/p>\n

You have been listening to QA talks. To ensure that you\u00a0<\/span><\/i>never<\/span><\/i>\u00a0miss ay episode, subscribe to the show in your\u00a0<\/span><\/i>favorite<\/span><\/i>\u00a0podcast player. Thank you so much for listening, until next time.<\/span><\/i>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Speakers:<\/strong>\u00a0<\/strong>Edmund Tan<\/strong>, Director of Quality Assurance and Support;\u00a0Cigniti (A Coforge Company) Speaker<\/strong>
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